Pipers Crisps: Reimagined
This is a concept for a rebrand of Pipers Crisps. I wanted to create something visually engaging with bold colours which would stand off the shelf against other big crisp brands and not leave Pipers looking plain and simple like it currently does. 

I wanted fresh illustrations with colours to complement them, conveying the obvious 'farmer made' aspect which sits in their logo strap line, I thought this had to highlight the farm narrative.